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E-Marketing Performance Blog

A Successful Link Exchange Program

How do you run a successful link exchange program?” you might ask. Well simmer down there Jimmy. I’ll tell you. Better yet, I’ll show you, with the help of Joe Balestrino.

“The first step is to find sites related to your web site that DO NOT have a large directory of links posted.”

“Link Exchanges are a very time consuming project. The time it takes to find the sites to exchange with, contact them and place a link on your page can seem like an eternity. The hardest part about link exchanges isn’t the research, it’s the waiting.”

Max Speed

If the Pole Position Marketing team had a muse—and it does—it would be Max Speed. We love Max’s occasionally off-color, usually amusing and always pointed “Maxisms.” (Maybe “Maxims” would be a better word.) Max gives voice to some of the things we think but, bound by professional decorum, aren’t permitted to say. At least, not out loud.

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