When providing SEO advice on the topic of website design, we often warn against placing important content into images. This is because search engines can’t read images like a person […]
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May & June 2008 Reading List
Here is a list of my printed reading materials from the past two months. Some is pleasure reading and other “books” were really just eight-page summaries. This, of course, doesn’t […]
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How to Fix the Bloated (Tables and HTML) Code that is Jacking Up Your SEO
Yesterday I discussed code bloat by looking at how we can move style sheets and JavaScripts off the page in order to clean the coding up quite a bit. I […]
How to Fix the Bloated (CSS and JavaScript) Code that is Jacking Up Your SEO
Last Thursday I started a conversation about how code bloat can effect your site’s performance with the search engines. Today I’m going to map some specific types of code bloat […]
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5 Easy Steps to Build a Better Online (Rodeo) Experience
Last week I asked a question about local advertising and used the Reno Rodeo as an example. Here the event has come and gone and I literally knew nothing about […]
PPC Team Reading List 6.30.08
Using APIs to Mashup Ads & Landing Pages Boost Conversions With Better Product Page Images 3 Easy Ways to Optimize Your PPC Ad Copy Offline Conversion Tracking: 8 methods to […]
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Website Architecture Questions Answered, Part VIII
Here is another round of questions submitted to me during a Website Architecture webinar I gave a couple months back. I wasn’t able to answer most of these questions before […]
Garbage SEO. Just What the Doctor Ordered!
You know the saying about links, that it’s about quality, not quantity? I believe that. But sometimes, quality be damned, you just need to go out and get a bunch […]
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Social Media Team Reading List 6.27.08
5 Most Addictive Social Media Sites Integrating Social Media into a Web Content Strategy A Small Blogger’s Guide to Social Media Marketing Social Media for Firefox 5 Reasons You Must […]
SEO Team Reading List 6.26.08
See Like An Outsider In 3 Not-So-Easy (But Worth It) Steps We’re Not In Search-Land Anymore, Toto Spank My Relevancy 10 Ways to Increase Your Site Crawl Rate Get Your […]
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How to Fix the Bloated Code that is Jacking Up Your SEO
There are a lot of little things that can junk up your code, but, for the most part, the search engines don’t really care. It doesn’t matter to them if […]
How to Move to a New Domain With Minimal Ranking Loss and Downtime
Moving your site to a new domain is remarkably similar to moving to a new physical address. In some cases it’s much easier, you don’t have to pack up, or […]
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Link Building Team Reading List 6.24.08
Using PPC Ads to Improve Your Organic Search Campaigns Building a profitable PPC Campaign (AdWords)
Directory Links = Paid Links. Or do they?
As the debate over paid links continues to wage a lot of innocent business owners get caught in the crossfire. They often hear bits and pieces of information and then […]
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So I Hear There's A Rodeo. How did I Not Know About This?
Every year Reno puts on a rodeo event. I know this, not because I live here, but because every year approximately one person asks me, “are you going to the […]