introduce self to website visitors

How to Introduce Yourself to Your Website Guests

One of the most important things you need to do when a visitor (or as I like to say, guest) lands on your site is to make an introduction. At […]

Posted on by Stoney G deGeyter
achieve business failure

Achieve Swift Business Failure With These 7 Tips

Everyone in America is so obsessed with success. But you know what success breeds? More work. Fortunately, I’ve been witness to some of the worst practices in digital marketing–practices guaranteed […]

Posted on by Stoney G deGeyter
user generated content

6 Ways to Get User Generated Content for Ecommerce SEO

When it comes to SEO, you want to get every advantage you can. Most SEO successes comes not from big things but from an avalanche of small things that all work […]

Posted on by Stoney G deGeyter
increase content value

Keywords are for Adding Value Not for Adding Content

Let’s get one thing straight: Keywords–and keyword optimization–are not about adding content to your site. The most important purpose of a keyword is adding value.

Posted on by Stoney G deGeyter
artificial intelligence

Thinking Beyond Search In An AI World

This is an answer I contributed to the Monetize article “50 SEO Experts Roundup — Where Should We Focus Our Efforts in 2017.” Artificial Intelligence is the next big thing in the […]

Posted on by Stoney G deGeyter
2017 keyword optimization tactics

2017 Keyword Optimization Tactics You Need to Know

In the past twenty years, I’ve seen a lot of changes in digital marketing, but none more profound than what we’ve seen in the past five years. Which is strange […]

Posted on by Stoney G deGeyter