Putting SEO Frosting on a Website Dung Pile
A little over a year ago I wrote an article about how sometimes you have to break a website in order to fix it. This isn’t always the case in […]
7 Quick Ways to Lose Business (Quickly)
Every now and then I look at a site and wonder if the owner is even trying to make money. Well, I guess I know they are because they do […]
Is Your Website FUBAR in the "Other" Browser?
When making changes to my website I always take the time to view them live on the web before closing up my editing software and patting myself on the back […]
Stop Wasting Your ALT Attributes and Make them Work for You
When providing SEO advice on the topic of website design, we often warn against placing important content into images. This is because search engines can’t read images like a person […]
How to Fix the Bloated (Tables and HTML) Code that is Jacking Up Your SEO
Yesterday I discussed code bloat by looking at how we can move style sheets and JavaScripts off the page in order to clean the coding up quite a bit. I […]
Website Architecture Questions Answered, Part VIII
Here is another round of questions submitted to me during a Website Architecture webinar I gave a couple months back. I wasn’t able to answer most of these questions before […]
Website Architecture Questions Answered, Part VII
I’m continuing to work my way through questions submitted during a webinar I gave on Website Architecture. You can check out Parts one, two, three, four, five and six. This […]
How to Create Effective Site Navigation that Leads Visitors to Your Most Important Content
When performing a site architectural review, one of the first things I look at is the site’s main navigation elements. This includes top, side and footer navigation. Together, they all […]
Internal Linking, Nofollow and Link Blocking Strategies That Provide Maximum Impact On Your SEO Campaign
Many years ago I put my site through a re-design. I worked hard to make sure everything was done just right, including the images and navigation. But one thing I […]
The Glory of Absolute Linking (As Opposed to that Relative Linking Crap!)
There are advantages and disadvantages to using both absolute and relative links. Here I will explore the differences between the two, outline some pros and cons and also provide some […]
How to Create a Directory Structure Search Engines Rock To
When a website goes into development most of the attention is usually paid to the design elements. That’s obviously the most important thing, right? The images, the layout, the colors, […]
EMP is Sportin' a New Look!
Yesterday we rolled out a a brand new design for EMP. Aside from the design improvements (the first in three years) we added a lot of customization that will benefit […]
Team Reading List 5.8.08
Feel Great Naked: Confidence Boosters for Getting Personal Do You Know Your Visitors? 5 Points to Consider Content Strategy: Key Elements To Grab Online Readers Attention Site Navigation and Usability: […]
Create Infinite Page Duplication: Use URL Session IDs
There is no better way to create an infinite amount of duplicate content on your site than to force session IDs onto each visitor. Typically, session IDs are used for […]
Preventing Secure & Non-Secure Site Duplication
Search engine spiders can be very forgiving with a lot of duplicate content issues. I’ve found that, given enough time, the engines learn when two websites or web pages are […]