Investing Online is an Investment to Your Success
A few years ago the concept of running a website in conjunction with your “brick and mortar” store was seen as just another avenue to generate a handful more sales […]
Don't Over-Think It! Yes, You Too Can Do SEO
As someone who sells SEO as a service it is often not in my best interest to tell people they can do SEO on their own. But it’s true. Just […]
SEO Pricing: 5 Things to Consider When Shopping for a SEO
Choosing a SEO to manage your website marketing has never been easy, but during these tough economic times it’s more important than ever to choose wisely. No one wants to […]
How Well Do Search Marketers Brand Themselves?, Part II
This week I’ve been looking at the speakers from Search Engine Strategies in San Jose. I first covered a handful of featured speakers and then moved on to the search […]
Why I Won't Grab Any Schwag from SES
My list of reasons why I won’t be bringing home any schwag from Search Engine Strategies.
Building Web Credibility
The increasing interest in architectural and document presentation standards for the WWW has produced a variety of fascinating research studies from various sources, primarily in academic communities. In particular the […]
Social Media Team Reading List 6.27.08
5 Most Addictive Social Media Sites Integrating Social Media into a Web Content Strategy A Small Blogger’s Guide to Social Media Marketing Social Media for Firefox 5 Reasons You Must […]
SEO Team Reading List 6.26.08
See Like An Outsider In 3 Not-So-Easy (But Worth It) Steps We’re Not In Search-Land Anymore, Toto Spank My Relevancy 10 Ways to Increase Your Site Crawl Rate Get Your […]
So I Hear There's A Rodeo. How did I Not Know About This?
Every year Reno puts on a rodeo event. I know this, not because I live here, but because every year approximately one person asks me, “are you going to the […]
SEO Team Reading List 6.19.08
Will Google Crawl Your Site Without a Robots.txt File? It Depends How to use SEO Theory for the best return on investment Pitfalls To a Successful SEO Strategy (Back To […]
How to Create Effective Site Navigation that Leads Visitors to Your Most Important Content
When performing a site architectural review, one of the first things I look at is the site’s main navigation elements. This includes top, side and footer navigation. Together, they all […]
Internal Linking, Nofollow and Link Blocking Strategies That Provide Maximum Impact On Your SEO Campaign
Many years ago I put my site through a re-design. I worked hard to make sure everything was done just right, including the images and navigation. But one thing I […]
What’s Wrong With This Picture?
Friday I posted a snapshot of a billboard advertising an auto mall here in Reno (Fallon, actually). I wanted to solicit some comments to see if anybody else saw the […]
Search Freindly, Unfriendly and Meh-Friendly Links
Building a website gives you a lot of options when it comes to how to set up your internal linking structure. Different areas of your site or web pages may […]
Three Easy Ways to Fix Broken Links and Stop Unneccessary Visitor Loss
In business, it is pretty much well known that it requires less of a financial investment to keep a customer than it does to acquire a new one. The internet […]