What I Want for Christmas from the Search Engines: The Franchise!
Here we are again, two years after What I Want for Christmas from the Search Engines: The Sequel and eight years since the original, What I Want for Christmas from […]
How to Optimize Your PPC Campaign to Profit From Every Click (For Beginners)
Google, Yahoo and Bing have made setting up pay-per-click (PPC) campaigns fairly easy and painless. Within hours you can have your ads up and running, and delivering traffic to your […]
I'm a Google Convert But I Still Want to See Competition in Search
Over the last few months I’ve become a convert to Google. I’ve always used Google as my primary search engine but only recently have I started using a few other […]
Christmas with the Search Engines
Since movies can wait 10 or 20 years to produce a sequel, I thought that it wouldn’t be so out of sorts writing a sequel to a post from 2002. […]
Directory Links = Paid Links. Or do they?
As the debate over paid links continues to wage a lot of innocent business owners get caught in the crossfire. They often hear bits and pieces of information and then […]
Aren’t Dogpiles Supposed to Stink?
Back in the dark ages, long before Google entered the search market (and I used AOL shhhh, don’t tell), I found Dogpile.com and it instantly became my favorite engine. When […]
How to create a Negative Keyword list
Last week Yahoo posted a blog about how using the negative keywords helps increase relevance. Where they did provide a list of steps, I thought I’d take that a bit […]
Team Reading List 2.14.08
SEO Part Two: Why Use Yahoo! Answers Part Three: How To Use Yahoo! Answers What is your robots.txt file telling your competitors about you? How to SEO Your Site in […]
Living Outside the Social Media Bubble
Warning: This post contains nothing of substance and is primarily just a rambling of my thoughts regarding social marketing. You won’t learn anything here, but you may find someone of […]
Microsoft Pitches $44.6 Billion Takeover Offer to Yahoo
I couldn’t help but post something about this potential shake up in the search engine industry. Yesterday, Microsoft offered $44.6 billion to take over Yahoo and all its assets. Yahoo […]
Team Reading List 1.8.08
Link Building 52 ways to get quality link Don’t Blame Google For Your Own Linking Failures SEO Diagrams That Can Help You Define the Proper Anchor Text of Internal Links […]
Why we Love Our Careers in Search Engine Marketing
Being a recent transplant from the advertising industry, I can’t lie and say I don’t miss the glitz and glamour that was part of our daily workload. So I was […]
Loopshot: Reno’s Worst Web Host Provider
Stoney has a relatively hands-off policy regarding what the team blogs about on (EMP). Occasionally he’ll give us some general direction or guidance (Titles, people! It’s all about titles!!!) and […]
The Best of EMP, December 2007
Social Media and Viral Marketing – Four Ways to Increase Your Odds – Michelle Montoya The All Mighty Thank You – Ashley Graham 5 New Year’s Resolutions for Copywriters – […]
Google vs Yahoo
Ok, I realize that most if not all SEO’s know about the below mentioned tool but I wanted to let everyone know about it. This is a neat tool to […]