This is a continuation of a series of website marketing checklists. Check out all Web Marketing Checklists in this series.
What this is about: This list covers multiple issues for individual product pages. These are the pages which generally provide information on a single product only.
Why this is important: The product page has a very singular focus: one product. It’s job is to provide the visitor with the information about that product they need to be convinced that it is exactly what they are looking for. If you’re product pages cannot convince visitors to buy, then you’re simply dead in the water.
Stoney deGeyter leads an exceptional crew of web marketers who work overtime to make him look good. He's a prolific writer on all things web marketing and has published a few ebooks, tutorials and tools that help make online marketing (look) easier. He's also a very friendly guy who loves to help others velocitize their web marketing. In his free time Stoney gets involved in community services and ministries, enjoys his friends and loves on his kids. Read Stoney's full bio.
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