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How to Categorize Your Products For Maximum Benefit

Optimizing your ecommerce products starts with proper product categorization. You would think that it’s just a matter of determining which categories each product belongs to, but it’s not quite that […]

The Wrong Way to Categorize Products

If you have any chance of creating effective product category pages, you have to start by making sure you have created the best categorization structure for your products. This means creating […]

Product Pages Not Converting? Here’s Why

If you’re a small business owner offering a variety of products, you should be paying close attention to the web page content for those products. Too little copy, and visitors […]