Website Architecture Questions Answered, Part VIII
Here is another round of questions submitted to me during a Website Architecture webinar I gave a couple months back. I wasn’t able to answer most of these questions before […]
How to Fix the Bloated Code that is Jacking Up Your SEO
There are a lot of little things that can junk up your code, but, for the most part, the search engines don’t really care. It doesn’t matter to them if […]
Website Architecture Questions Answered, Part VII
I’m continuing to work my way through questions submitted during a webinar I gave on Website Architecture. You can check out Parts one, two, three, four, five and six. This […]
How to Create Effective Site Navigation that Leads Visitors to Your Most Important Content
When performing a site architectural review, one of the first things I look at is the site’s main navigation elements. This includes top, side and footer navigation. Together, they all […]
An Absolute Pointless Custom 404-Error Page
The general purpose of having a custom 404-error page is to keep your visitors on your site if they find themselves having clicked on a broken link. Why go through […]
The Glory of Absolute Linking (As Opposed to that Relative Linking Crap!)
There are advantages and disadvantages to using both absolute and relative links. Here I will explore the differences between the two, outline some pros and cons and also provide some […]
Website Architecture Questions Answered, Part VI
This is a continuation of the questions I was asked during a webinar presentation on website architecture. Before and during he presentation I was submitted over 70 question and each […]
When, Why and How to Construct a Meta Description Tag
Meta description tags get a bad rap. They are often either considered to be more valuable than they really are, or dismissed as near irrelevant. The truth is that the […]
Website Architecture Questions Answered, Part V
Continuing my Q&A series on Website Architecture, these questions were presented to me before and during my webinar of the same topic. We have some more good questions and answers […]
How to Create a Directory Structure Search Engines Rock To
When a website goes into development most of the attention is usually paid to the design elements. That’s obviously the most important thing, right? The images, the layout, the colors, […]
Website Architecture Questions Answered, Part IV
During my webinar last month I received a lot of questions both before and during my presentation on website architecture. I’m trying to answer a handful of questions each week […]
Website Architecture Questions Answered
I’m gearing up for a 1-hour webinar that I’ll be doing for SEMpdx next week. I’ve got more information on that below, but the SEMpdx crew asked their members to […]
Create Infinite Page Duplication: Use URL Session IDs
There is no better way to create an infinite amount of duplicate content on your site than to force session IDs onto each visitor. Typically, session IDs are used for […]
Preventing Secure & Non-Secure Site Duplication
Search engine spiders can be very forgiving with a lot of duplicate content issues. I’ve found that, given enough time, the engines learn when two websites or web pages are […]
Duplicate Content Issues: Domain Name Redirects
Registering multiple domain names is, and should be, common practice for businesses wishing to protect their brands. I discussed buying alternative domain names earlier this week, but I wanted to […]
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