Duplicate Content Issues: www. vs. no www.
Last month I posted some of my thoughts and theories on duplicate content where I explained the different types of duplicate content that the search engines find. I wanted to […]
A Little Favicon Goes a Long, Long Way
I remember when favicons first started to appear, it was like, hey, how cool is that. But now they are so common that I hardly notice them anymore. Well, no, […]
Web Developers: Please Stop Using the Hx Tag as a Design Element
Lately I’ve been seeing a lot of sites where the designers were a bit lazy on the coding of the visual elements. Especially when it comes to creating new styles […]
The 19-Hour Website Analysis, in 20 Minutes or Less
Performing a complete website review is rarely easy. I’ve found that you can start a site analysis intending to spend just a few minutes looking over it only to find […]
When is Usability More Important than SEO?
Audio feed[audio:https://www.polepositionmarketing.com/emp/blog-audio/usability-analogy.mp3] Every day, we get businesses coming to us looking to improve their search engine rankings. They want to talk about an SEO campaign, but one quick look at […]
Top 10 Most Useful Open Source / Free Software Programs
Buying software is so 1999. I mean seriously, who wants to buck up and spend upwards of $500 on an office suite when you have bills to pay and lattes […]
Urgency Tactics to Increase Your Online Conversions
I recently spent a couple hours in a waiting room and thankfully remembered to bring the latest issue of Search Marketing Standard along to pass the time. I read a […]
Losing Wait: 5 Simple Steps to Reducing Web Page Download Times
While high-speed access is far more common today than it was just a couple of years ago, web technology has also gotten more advanced. With each new whistle and bell […]
6 Ways to Get Your Visitors To Contact You From Your Contact Us Page
Along with the About Us page, your Contact Us page is one of the most important and crucial pages on your site to get right. In fact, the Contact Us […]
Search Engine Strategies – San Jose – Day 1
I have survived Day 1 of the Search Engine Strategies 2007 conference … albeit on information overload. It isn’t really that there was so much information that it was overwhelming. […]
Ways to Make Your E-Commerce Site User Friendly
I recently noticed the newest selling tactic for major technology vendors: vending machines. Companies have begun selling equipment like iPods and cell phones in vending machines in major European hotels […]
To your users, "Road Closed" is just another way to say you don’t care
Last week, while driving to work I completely lost my way. For about 10 minutes I had no idea how to get here, I was supremely frustrated and I feared […]
Don't Use Flash – Google Will Not Marry You
A quick tip to those who are attempting to gain rankings: the use of Flash on your site can make spiderability nearly impossible. Although Flash-based sites look downright gorgeous, search […]
Stepping Stones Of User Conversions: A Step-By-Step Guide
Let’s face it, in a world where almost every conceivable metric of analyzing your website traffic is available to you, the only metric that really truly matters is conversions. Click […]
Conversions? We Don’t Need No Stinkin’ Conversions!
A few weeks ago I became the proud owner of a 1966 Dodge Charger. Its in good condition but it needs some engine work. Unfortunately, about the only thing I […]
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