Killing It or Getting Killed: SEO Tactics That No Longer Work
Search engine algorithm chasing could almost be added as an Olympic sport. Everyone is constantly trying to predict which new SEO tactics will get them the coveted #1 ranking […]
How to Speak Like a Customer (So Your Visitors Will Become One)
With the recent changes made to Google’s algorithms, the nature of keyword research and optimization is changing. But keywords still matter and will always play an important role in building […]
SEO Red Flag: “Keyword Density”
It’s been a long, long time since we’ve looked at the keyword density of a page. But amazingly, there are many people out there who still think that putting a […]
Why You Can’t Half @ss Web Marketing
So you’re “doing SEO” now. That’s great, really. But if by “doing SEO” you mean that you are doing basic on-page optimization, such as adding some keywords here and there, I […]
Are You Repeating Keywords Like a Broken Record?
Everyone (and by everyone I mean anyone reading this right now) most likely already understands the basic concepts of keyword optimization: Take your keywords and use them throughout the […]
What is PPC and Why Should You Use It?
What does PPC stand for? In the realm of online advertising, “PPC” stands for “pay-per-click.” This means just what it says . . . you pay the owner of the real estate […]
A Newbie’s Quick Start Guide for Website Optimization
Whether we are talking about dieting or web marketing, everyone wants the quick fix. The one thing that can help you lose 10 pounds . . .yesterday. Or that one […]
How Your Killer SEO Could Get Killed
So you are ranking in the top of the major search engine rankings for your main keywords and are receiving solid traffic. Congratulations! Time to rest, relax, and rake in […]
The Secret Formula for #1 Google Rankings
Everybody wants ’em but nobody can tell you how to get ’em – #1 Google rankings. Until now that is! I’m spilling the SEO beans and answering the unanswerable question. […]
How to Use Meta Tags to Improve Rankings
Do meta tags help improve search engine rankings? The answer is simple: Yes and no. Since search engines generally ignore meta tags, adding keywords to these tags really isn’t going […]
Stoney’s Top Blog Posts of 2014
Another year, another 67 blog posts. Yes, I have been quite busy (did I mention I also published a book in 2014?). But which posts really resonated with our audience? Check out my top 10 blog posts of 2014 and be […]
Keywords are Still Relevant. Ignore Those Who Say Otherwise.
Recently, a lot of SEOs trying to sound relevant and cutting edge will tell you that keywords no longer matter. They believe that somehow, search engines are able to do […]
There Are Keywords You Don’t Want To Target
If you’re of the flock that think keyword research was killed by Hummingbird, I urge you to reconsider. Researching your keywords has never been about finding keywords to cram into […]
How to Survive the Keyword Apocalypse
When the going gets tough, the tough get going. I’m not sure who originally said that phrase, but I thank Billy Ocean for making it memorable. It’s come in handy […]
Yeah, But… You Don’t Guarantee Your SEO
When you’re looking for a quality SEO company to work with, it’s smart to go through a vetting process for each one. One of the things people often look for […]