Lower Head

Ask the Pit Crew: What is SEO vs. SEM?

Members of the Pole Position Marketing pit crew answer your web marketing questions from their unique perspectives, with a “bonus lap” by a guest industry pro. See previous questions or […]

what is ppc

What is PPC and Why Should You Use It?

What does PPC stand for? In the realm of online advertising, “PPC” stands for “pay-per-click.” This means just what it says . . . you pay the owner of the real estate […]

Quick Web Marketing Victories

3 Quick Web Marketing Victories

Getting frustrated because your SEO efforts just don’t seem to be paying off? You are not alone. A well run SEO campaign WILL show results over time, but you aren’t […]

Guaranteed Rankings

Guaranteed Top Search Engine Rankings Overnight!

If you’re reading this post you either thought “Guaranteed Rankings? Overnight? That’s just what I want!” or “Guaranteed Rankings? Overnight? Let’s see what this loser is selling.” Either way, I […]

PPC mistakes

Why PPC Doesn’t Work for You

Many PPC beginners or business owners/executives that try and run their own PPC accounts enter into it with a fatal flaw in their thinking.  It has to do with expectations.  […]