Keep Visitors Engaged With Effective Links and Buttons [Infographic]
What would we do without links? They provide a quick and easy way to navigation through websites. And until the internet figures out how to actually read our minds, they’re […]
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SEO Job Knowledge Interview Question #7: What Are the Most Important Engines?
As hard as it is to assess ANY job candidate’s knowledge, it’s even harder with SEO candidates because there’s so much gray area in the industry. This blog series presents questions […]
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SEO Job Knowledge Interview Question #6: Black Hat vs. White Hat
As hard as it is to assess ANY job candidate’s knowledge, it’s even harder with SEO candidates because there’s so much gray area in the industry. This blog series presents questions […]
41 SEO Job Interview Questions to Assess a Candidate’s EXPERIENCE
As a follow-up to last month’s Search Engine Journal article “46 SEO Job Interview Questions to Assess a Candidate’s Knowledge,” I’m focusing this time on evaluating an SEO candidate’s experience. […]
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SEO Job Knowledge Interview Question #5: How Do You Define SEO Success?
As hard as it is to assess ANY job candidate’s knowledge, it’s even harder with SEO candidates because there’s so much gray area in the industry. This blog series presents questions […]
3 Ways to Make Website Guests Feel Welcomed
Previously I addressed the need to treat your website visitors more like guests. There are some very distinct differences between the two, one of which is that visitors don’t mind […]
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4 Quick Steps For An Internal Site Search That Delivers Stellar Results
If you provide an in site search function for your visitors, you want to make sure it’s delivering the right results. A site search that’s ineffective can be worse than […]
SEO Job Knowledge Interview Question #4: What’s the Difference Between SEF & SEO?
As hard as it is to assess ANY job candidate’s knowledge, it’s even harder with SEO candidates because there’s so much gray area in the industry. This blog series presents questions […]
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SEO Job Knowledge Interview Question #3: How Do You Stay Current?
As hard as it is to assess ANY job candidate’s knowledge, it’s even harder with SEO candidates because there’s so much gray area in the industry. This blog series presents questions […]
Do You Really Deserve Your Site Visitors’ Business?
Why do you deserve to earn the business of your site visitors? That question is always the underlying premise in someone’s mind when they are deciding whether or not to […]
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Ask the Pit Crew: What’s the Difference Between Link Building & Social Media?
Members of the Pole Position Marketing pit crew answer your web marketing questions from their unique perspectives, with a “bonus lap” by a guest industry pro. See previous questions or […]
SEO Job Knowledge Interview Question #2: How Did You Learn SEO?
As hard as it is to assess ANY job candidate’s knowledge, it’s even harder with SEO candidates because there’s so much gray area in the industry. This blog series presents questions […]
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SEO Job Knowledge Interview Question #1: Define SEO
As hard as it is to assess ANY job candidate’s knowledge, it’s even harder with SEO candidates because there’s so much gray area in the industry. This blog series presents questions […]
Why Your Website Needs to Answer Questions BEFORE They’re Asked
We all know it’s important that our websites answer questions. First, providing answers to questions gives visitors a fuller picture and understanding of what you offer. Second, it can help […]
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Website Tip: Use Tips to Please Your Website Visitors
Your site should be full of helpful tips, tricks, and advice. Sure, I get it, you want to sell your product or services. And giving away information for free doesn’t […]