search engine friendly vs search engine optimized

Search Engine Friendly vs Search Engine Optimized

Search engine friendly. Search engine optimized. Kind of sound the same, right? But they aren’t, and knowing the difference is critical to ensuring you get the results you expect from […]

Posted on by Stoney G deGeyter

Ask the Pit Crew: What is SEO vs. SEM?

Members of the Pole Position Marketing pit crew answer your web marketing questions from their unique perspectives, with a “bonus lap” by a guest industry pro. See previous questions or […]

Posted on by Stoney G deGeyter
on-site experience

How On-Site Experience Matters to SEO

One of the key goals of SEO is bringing visitors to the site. Traditionally, SEOs haven’t thought too much about what happens after that, but the on-site experience of each […]

Posted on by Stoney G deGeyter
Amplify digital marketing

How to Use Content Strategy to Amplify Your Digital Marketing

We’ve all heard the familiar cliches associated with digital marketing: Content is king. SEO is dead. We’re all publishers now. In a sense, these are all true. The important thing, though, is […]

Posted on by Stoney G deGeyter
content hack for quick SEO wins

How To Get Quick Content Wins for SEO

It’s no surprise that a large number of those searching for DIY SEO are looking for things that will provide the quickest wins. But SEO is a long-term play and […]

Posted on by Stoney G deGeyter
searcher intent

Why Searcher Intent Should Direct Your Website Content

As content marketing moves into the mainstream of marketing strategies, you’ll find no shortage of articles being written that tells us how to create content that our customers want. In the […]

Posted on by Stoney G deGeyter
Pole Position Marketing Named a Best SEO Company

Pole Position Marketing Earn a Top SEO Consultant Designation

We are excited to announce that Pole Position Marketing has been named as a top SEO consultant in the United States by Washington D.C.-based research company Clutch. According to a press release […]

Posted on by Julie Graff