The Candidates Kinetic: Muna, Kristine, Derek, Marisa, Angela, Jenn, Heidi, Aimee Arrow: Nicole, Frank, Michelle, James, Carey, Tim, Martin, Aaron, Stefanie, Surya Prelude: The remaining candidates get to meet the […]
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Book Review: Ogilvy on Advertising (still going)
Ogilvy on Advertising Author: David Ogilvy Paperback: 224 pages, $24.95 Published: 1983 Ok, ok I’ll finish this already. I’m going to conclude with Ogilvy’s 18 Miracles of Research, his 13 […]
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Team Reading List 4.12.07
Managing Ads – Might be a good option for some of our client blogs (if they had any.) Craig, what are you doing about that? Small Business SEO – Oops, […]
I Am Somebody!
Remember that scene from The Jerk when the phone book is delivered to the gas station where Steve Martin’s character lives? Martin gets all excited, jumping up and down screaming, […]
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A Day in the Life of a Search Engine Friendly Web Page: Title & Meta Tags
This post continues my series on search engine friendliness of a website. You can scroll to the bottom for links to the previous posts in this series. To reiterate again, […]
Let It Go, Stoney. Just Let It Go.
I posted a blog about how in our society writers are under appreciated and the skill of writing is devalued. Now every day Stoney reminds me that I am appreciated […]
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Team Reading List 4.11.07
Every morning I send an email to my team with a list of forums or blogs that I think they want to read. This morning I started to add commentary […]
21 Most Important Words in the English Language
The most important word: We The two most important words: Thank You The three most important words: All is forgiven The four most important words: What is your opinion The […]
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Copywriting Tip- Focus!
Focus the copywriting. People want to buy from the expert in a field. If you are directing your copy to mothers and telling them they need your product or service, […]
This Post is Not Yet Rated
Congratulations, you’ve been selected to read this somewhat off-topic post and provide your own comments at the end! This post is a bit different from our standard fare but I […]
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The Marketing Partnership
The goal of marketing is to create awareness within a specified demographic. The value of the product or service is not initially as important as the perceived value if the […]
Lessons From The Apprentice (6.12 – Los Angeles)
The Candidates Kinetic: Muna, Kristine, Derek, Marisa, Angela, Jenn, Heidi, Aimee Arrow: Nicole, Frank, Michelle, James, Carey, Tim, Martin, Aaron, Stefani, Surya Prelude: Arrow begins being disgusted with living outdoors […]
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Book Review: Ogilvy on Advertising (cont.)
Ogilvy on Advertising Author: David Ogilvy Paperback: 224 pages, $24.95 Published: 1983 I am going to continue on from last weeks review and skip to Wanted: a renaissance in print […]
Doing What is BEST for Your Team
There are two important elements in running a business. The first is the product/service side of things and the other is internal management. Many successful businesses on the product/service side […]
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Now Hiring Experienced Search Engine Optimization (SEO) Associate
Pole Position Marketing, a pioneer company in the SEO/SEM industry, is growing! As part of our expansion, we’re looking for highly motivated individuals to work in our Reno, NV office […]