Somewhere around 1993 Telemetrics International performed a study of 16,000 executives. They wanted to find out the difference between those that were high achievers and low achievers. Here is what […]
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Superbowl Commercial Recap: 2nd Half
Below is a recap of the commercials that aired in the second half of the Superbowl. I have scored the commercials on a 1-5 system (five being the best and […]
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Pork: The Other Big Corporate Slobs
I hate it when big corporations step on the little guy trying to eak out a living. Don’t get me wrong here, I’m 100% pro capitalist, but I also think […]
When It Looks Like I Have Failed
Failure does not mean I’m a failure; It does mean I have not yet succeeded. Failure does not mean I have accomplished nothing; It does mean I have learned something. […]
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Boston Bomb Scare Marketing Plan
Watch yourself when marketing in todays post 9/11 world. Although many might believe Turner had a great idea for a marketing plan, the bomb squad might not have thought so. […]
Keyword Research is the #1 Most Important Part of Any SEO Campaign
I’ve said it before and I’ll say it again, keyword research is the #1 most important part of any SEO campaign. After all, you can get your on-page optimization near […]
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RGB in SEO
Color psychology is an area of research which explores how colors affect human emotions and behavior. The direct applicability of this information to professional marketing has long been known and […]
Why Customers Quit
I’m reading a book by John Maxwell called The Winning Attitude. in it he reprinted a sign that a company had posted for its employees. It read: Why Customers Quit: […]
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Superbowl Commercial Sneak Peaks
Do you watch the Superbowl for the game or for the commercials? Me? I watch the commercials, but the game is a good time to work on some snacks and […]
Managing Your "Inbox Tasks"
Our company has built our own custom task management system that integrates with our SEO and Marketing client reporting system. It’s great. In fact, I’m a big fan of task […]
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Book Review: The Wisdom of Crowds
The Wisdom of Crowds Author: James Surowiecki Paperback: 336 pages, $14.00 “Does it please the people to leave its administration in the hands of those who are actually in charge […]
Lessons From The Apprentice (6.4 – Los Angeles)
The Candidates Kinetic: Muna, Kristine, Derek, Marisa, Angela, Jenn, Heidi, Aimee Arrow: Nicole, Frank, Michelle, James, Carey, Tim, Martin, Aaron, Stefani, Surya Prelude: Kinetic is working hard to maintain the […]
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What Shape are You?
Recently in the office here, Stoney had us go through this exercise in which we associated each of us individually with a shape. He got the idea from a Quantam […]
Copywriting Tips from the Best Keyword Research Guide
I read Keyword Research and Selection: The Definitive Guide to Gathering, Sorting and Organizing Your Keywords into a High-Performance SEO Campaign and all I can say it’s great. The guide […]
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Lessons From The Apprentice (6.3 – Los Angeles)
I’m a bit late with this week’s recap. Unforeseen circumstances prevented from getting this to you earlier. The Candidates Kinetic: Muna, Kristine, Derek, Marisa, Angela, Surya, Jenn, Heidi, Aimee Arrow […]