It's the ROI, Stupid!
Cost is not important. Let me repeat that: Cost is not important. What is important is ROI (Return on Investment). When spending any money on a marketing campaign, you should […]
Practice Makes Perfect
Practice being nice until being mean is repulsive. Practice being patient until you are not bothered by waiting. Practice acts of kindness until offering help is no longer a chore. […]
Door-to-Door Sales… Unsolicited and in Your Face at Your WorkPlace!
You’re working diligently, when someone abruptly enters your office, introduces themselves, and asks you questions in order to give information that you rather not give. Ahhhh, it’s another unsolicited sales […]
Leading Your Team: Be Open and Honest
People want their leaders confident and fearless. They want super-men that can overcome any obstacle in their path, rise to any challenge and defeat it, and set impossible goals which […]
21 Indispensable Qualities of a Leader
The 21 Indispensable Qualities of a Leader Becoming the Person Others Will Want to Follow Authors: John C. Maxwell Hardcover: 160 pages, $11.69 Published: June, 1999 I like most of […]
Lessons From the Apprentice (1.2): Sex, Lies and Altitude
The Task The teams are to create (at minimum) a TV commercial and magazine ad to market the Marquis Jet card. While Amy goes to meet with company execs, the […]
Leading Your Team: Cut the Dreamers Loose
If you have a good team… I mean a real good team, they will dreamers not just workers. While there is nothing wrong with having a team of workers, we […]
Lessons From the Apprentice (1.1): Meet the Billionaire
Just for fun I felt like going back and re-watching past seasons of the apprentice. I’ve seen all the episodes but since the show is on such a long hiatus […]
Getting Caught Up and Falling Behind
For most things I’m very good at getting things done on schedule, but I find that when it comes to my online reading, such as blogs and forums, I’m forever […]
Leading Your Team: Make them Feel Important
Why should you go out of your way to make your team feel important? Because they are important! Too many managers in too many companies don’t look at their team […]
Clever (And Effective) Marketing Campaign
Aside from the yearly dose of Super Bowl commercials we get every February, it’s rare that I come across a commercial, billboard or other form of marketing that I find […]
Lessons From The Apprentice: Season 5 Wrap-Up
This probably had to be one of the more disappointing seasons of the apprentice yet. Of those that made it to the final four, Sean (winner), Lee (runner-up), Roxanne and […]
Leading Your Team: Give them The Big(er) Picture
Many employers don’t go out of their way to let the workers see the big picture. Many employees simply come in, do their job, collect a paycheck and go home. […]
Customer Support Gone Right
Everybody in this office knows that I am under a curse. Whenever God wants to punish me he simply forces me to make a tech support call. This is the […]
Lessons From The Apprentice (5.14)
We’re down to the final two: Sean and Lee. After Allie and Roxanne were fired last week Sean and Lee were called to the boardroom to be told. They were […]