A Followup to Branding Issues Posts
I’ve gotten an overwhelming response to my two articles posted at Search Engine Guide outlining some of the self-branding issues of some of the Search Engine Strategies San Jose 2007 […]
Tafiti – Another New Way To Search
It seems as though the search engine landscape continues to grow. Recently, at SES 2007, I learned that the top four engines make up nearly 98% of all searches. This […]
Ways to Make Your E-Commerce Site User Friendly
I recently noticed the newest selling tactic for major technology vendors: vending machines. Companies have begun selling equipment like iPods and cell phones in vending machines in major European hotels […]
Team Reading List 7.31.07
Google AdWords Optimizer: Consulting In a Box Copy Perspective Monday: #5, Style vs. Substance SEO with Usability: What The People Want How to Turn Content Into a Valuable Keyword List […]
Can You Make My Website Suck Please?
I am often dumbfounded when working with some websites. Often I need to make a minor update to a client page, but later realize that more dramatic changes are necessary. […]
Tracking Down Yahoo Tracking Code
Could Yahoo make finding their conversion tracking code any more difficult? Good lord. I have several clients with existing Yahoo Search with their conversion tracking already in place. Now I’m […]
Really Bad Adventures in Search: The Case of the Round Bed
I’m starting a new series here at EMP dedicated solely to the horrible “black hole” experiences we all have from time to time- Really Bad Adventures in Search. Join me, […]
To your users, "Road Closed" is just another way to say you don’t care
Last week, while driving to work I completely lost my way. For about 10 minutes I had no idea how to get here, I was supremely frustrated and I feared […]
Book Review: The Usability Kit
The Usability Kit: The Professional’s Web Usability Toolkit Authors: Gerry Gaffney and Daniel Szuc Binder: 397 pages Cost: $197; Originally Published: November 2006 The Usability Kit has two very distinct […]
The Best Damn On-Page Optimization Process Checklist, Period
Processes and checklists are an important part of my daily routine. I’m a very process oriented individual. Give me a checklist and I get things done. Give me a job […]
Virtual Harassment: Give your Blog a Creepy Animated Version of You!
The world of marketing continues to be an ever-changing landscape that at times baffles my young mind. Sites like Digg and Facebook came out of nowhere and now are leaders […]
See your site’s words through the fog
When developing an SEO campaign, typically you will want to thoroughly analyze the client’s site before any changes take place. This analysis should include a number of factors including design, […]
Kumite Tag-team Champion of Web Marketing: Content and Usability
There are many different tricks or should I say tactics for getting one’s site noticed on the web. Links, PPC, SEO, SEM Social Networking, Digg, MySpace, Twitter, Black-Hat, White-Hat, whatever […]
Usability and SEO
My comments on Shari Thurow’s article on Identifying SEO Experts received pretty harsh feedback from Shari herself. She disagreed with my view that usability isn’t a primary function of SEO. […]