Seven years ago I embarked on a journey to create The Best Damn Web Marketing Checklist, Period!
I did and it was… if I may say that with humility. The free PDF we created has been downloaded tens of thousands of times over the last seven years and continues to get a handful of downloads every week even today.
But today is not seven years ago, and web marketing has changed. Back then, social media marketing didn’t (or barely) existed, mobile sites weren’t even a thing, and local search meant typing in the geographical location into your search bar.
Last year I set out to create an even better Best Damn Web Marketing Checklist, Period!
I did and it is. The new version, which will be published as a book in a couple months, includes 13 new checklists (36 total) and more than 200 new action points (somewhere around 635). That’s one big damn checklist!
Get the Cheat Sheet Today!
Since the book will be sold on Amazon, we decided to create a free companion piece
called The Best Damn Web Marketing Cheat Sheet!
The cheat sheet contains all of the action points of the book, minus the explanations and examples. It’s designed to accompany the book and give you an easy to print and reference document, but it can certainly stand on its own.
Today we are releasing the cheat sheet as a free download
. So what are you waiting for? Go get your free copy today. Your website will thank you!
If you’re of the flock that think keyword research was killed by Hummingbird, I urge you to reconsider. Researching your keywords has never been about finding keywords to cram into a page in order to rank it. It’s about finding keywords that are relevant to your audience and creating definitive content on the topic.
In the beginning stages of keyword research, it’s important to eliminate the extraneous phrases – narrowing it down to the keywords that make sense for your business and those searching for what you offer. In my latest post on Search Engine Journal
, These Aren’t The Keywords You’re Looking For
, I take a look at fine tuning your keywords in the research process.… Continue Reading