Velocitize your web marketing

Author Archives: Stoney G deGeyter

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Your Mission: Eradicate SEO Scammers

SEO scammers

For every honest SEO company out there, there is another promising the moon . . . and immediate top Google rankings. Shame on them! But should the SEO scammers take all the blame? I think that the onus for honest SEO is on both the seller AND the buyer. What is your part as a potential SEO buyer? Read my latest blog post on SEMPost to find out. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Do Your Customers Know Your Mission Statement? They Should.

  If your mission statement is important to your company, you should share it with visitors. Just about every business has a mission. Most of us tend to keep that mission statement internal. We use it at our company meetings and make sure new employees know it, but we fail to communicate that mission to our audience. Why? If your mission is important to your business, isn’t it important to your visitors?  Today’s customers are often looking for more than the best price. They are looking to do business with companies they identify with. Your mission statement is a chance to relate to the values of your target audience. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

PPM Announces New Client: Baidu

BaiduPole Position Marketing is pleased to announce that it has secured Chinese search engine Baidu as a client. Baidu has a long and storied history as one of the oldest search engines, established in 1997, even before Google. And while Google, according to one recent investment report, controls 67.5 percent of search volume in the United States, Baidu dominates 80 percent of search use in China. With such a saturation in their native market, Baidu has set its sites on the U.S. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Pole Position Marketing Named A Top PPC Agency

Pole Position Marketing named Top PPC Agency I am thrilled to announce that Pole Position Marketing was named as a Top PPC Agency  by Washington D.C.-based research company Clutch. Pole Position Marketing was recognized among 10 other PPC leaders in the Top Pay Per Click (PPC) Agencies report released by Clutch on March 26. Clutch selected firms based on a mix of quantitative and qualitative factors, including company experience, market presence, positive client reviews, and industry recognition and accolades, according to a press release published by the company. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

The 3 Most Important Website User Experience Issues to Fix NOW

3 Website User Experience Issues “User Experience” has become quite the buzzword in web marketing and SEO. There is no doubt that creating the best user experience is essential to build a strong and lasting web presence. But how do you create that great experience? There are literally hundreds of ways. But don’t get overwhelmed. In my latest SEMRush article, I narrow it down to the three most important issues to focus on. Check it out! Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

4 Ways to Ensure Your Blog Doesn’t Become Invisible

Four essentials to optimizing content.   Writing blogs can be hard work, but your job isn’t done with your final edit. No matter how great your content is, it won’t get seen if you don’t optimize it properly. In my latest Search Engine Land article, I will tell you what you need to do to ensure that your content gets in front of millions of eyeballs – or at least a lot of them! Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

A Survival Guide for the Overwhelmed Online Marketer

Internet marketing survival guide Leave it to me to compare web marketing to a zombie apocalypse! So what do they have in common? To survive both, you need a plan. If you are preparing for the undead, you want to be sure you have a plan to protect your family and to acquire the right survival tools. For web marketing, plan is actually an acronym: P.L.A.N. To find out what it stands for and how to apply it, read my latest article for Search Engine Journal. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Where Does Your Site Search Box Belong?

It's important to put the site search box where visitors expect to see it. When adding a site search option to your website, one of the first things to consider is placement. Where, exactly, should you place your search box? Many designers and developers place the search box in the right- or left-side navigation. Makes sense, right? The visitor’s eyes are already there looking for the next click, so placing the search box in those areas would seemingly put the option right in their path. This is one of those things where convention overrules what may seem like common sense. Through the years of using the web, site visitors have become accustomed to certain elements being located in certain places. In this case, the search box is often sought out in the top right corner of the page , somewhere in or below the header for the page. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....