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Author Archives: Stoney G deGeyter

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

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Go the Blogging Distance: Planning for the Long Haul

Go The Blogging Distance: Planning for the Long Haul Blogging isn’t a one-and-done item on your web marketing checklist. It’s a long-term endeavor. In fact, until blogs go the way of web directories, once you start blogging you really cannot stop. Not if you want to maintain the value of all the time and energy you’ve invested thus far. There are certain components to blogging that will hold their value over time. Great, evergreen content you’ve published will be universally valuable. However, if you don’t keep producing blog content on an active basis, even great ranked evergreen content will lose it’s value and appeal, both to search engines and readers alike. To create a valuable blog you have to plan to be in it for the long term. There are no shortcuts to creating a great and valuable blog. On the flip side, there are tons of shortcuts to creating a lame blog. But perhaps that’s a post for another day… “Blogging Shortcuts That Will Get Your Readers Excited To Leave”. Has a nice ring to it. Read the full post at Search Engine Guide!


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

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Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Remember to Title Your Images

Give Your Image Some Texture When using images on your website, consider adding text to the image title attribute. This title text often appears when the visitor hovers their mouse over the image making it a great place to add additional relevant information. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Give People What They Want… How They Want It

Ultraviolet I just got my copy of Live. Die. Repeat (aka Edge of Tomorrow) on Blu-ray. I’m still old school so I like having the physical copy of movies that I buy. But since I travel a lot I have taking the time to burn all of my movies and DVDs into my iTunes account. Whenever possible, I look for movies that come with the digital copy. It used to be easy. When a movie came with the digital copy it meant you could choose one of a few different options. Usually iTunes or Windows Media. But now, there are a lot of competing digital services, most notably, UltraViolet. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

SEO Baby Steps: Always Be Improving

Baby Steps: What About Bob? Recently my wife and I watched the movie What About Bob? I must have watched the movie a dozen times in college and probably just as many since then. For me, the best part about the movie is the baby steps concept. Yeah, I know it’s all a joke for the movie, but you know what… it’s good real life advice. Most things we accomplish are not done in huge leaps. More likely they are done with a series of baby steps that lead you from where you are to your destination. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Is SEO All You Need to Succeed?

SEO Cannot Go It Alone Hardly. There is a great amount of value in SEO, but online success cannot rely on SEO alone. SEO focuses on getting your on-page elements just right so your site can be recognized for the value it has. But SEO doesn’t create the value. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

What Do You Do With Business Cards?

Business Card Networking I went to a local networking event the other night and collected a bunch of business cards. Now what? It’s not a stretch to say that I collect hundreds, of business cards each year. What am I supposed to do with them? I don’t keep a Rolodex on my desk, and in today’s day and age, who does? Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

What’s That Domain Name Worth to You?

www.WillYouRememberMyDomainName.com One of the first things you need to secure when building your web presence is your domain name. In fact, your domain name should be considered before you even choose your business name. If the business name you want doesn’t have an decent domain name available, you may be crippling your online marketing efforts before they even begin. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

SEO Knowledge is Free, It’s the Wisdom that Isn’t

James Bond and Q A scene from Skyfall, depicts a conversation between Bond and Q, that reminds me a lot about SEO.

Q: I’ll hazard I can do more damage on my laptop sitting in my pajamas before my first cup of Earl Grey than you can do in a year in the field. James Bond: Oh, so why do you need me? Q: Every now and then a trigger has to be pulled. James Bond: Or not pulled. It’s hard to know which in your pajamas.

Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Is Your Site Secure? Who Are You Telling About It?

Site Security Issues It seems barely a month passes before we hear about another significant breach in some major retailer’s credit card database. It’s getting to the point that many shoppers are gong back to good old fashioned greenbacks. While that may work at physical stores, it’s not really an option for online stores. But you can fight back. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....