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Author Archives: Stoney G deGeyter

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

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Customize Your Blog Post URLs

permalinks Did you know you can customize your URLs for each of your blog posts? No, I’m not just talking about adding “/blog” into your URL structure, but actually customizing the URL permalink. In WordPress you can go into settings to set the default permalink structure. In the image above you can see that we set our permalink to “/emp/” followed by the post name. This is the start. But that post name itself is editable. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

How Do You Get Your Site Out of Penalty? Fix It!

Fix SEO Penalties

Over the past several years many businesses have found their sites hit with a Google penalty of some kind. Whether it be due to lousy content or crappy links, Google has made it clear that site’s that employ those tactics may see temporary success, but their time will come. And it did for a lot of websites out there. For these businesses, the question then becomes, how do you get your site out of a penalty?

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Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Keywords are Still Relevant. Ignore Those Who Say Otherwise.

Keyword Research Recently, a lot of SEOs trying to sound relevant and cutting edge will tell you that keywords no longer matter. They believe that somehow, search engines are able to do a topical analysis of content without reading keywords, or that they are so advanced that you can say everything but the keyword you want to rank for and acheive a top search engine position. Sigh. While search engines are getting smarter about correlating related topical words, keywords still matter. A lot. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Is Your Website Fat Finger Friendly?

Fat Fingers I mean no disrespect to anybody who has fat fingers. I think when it comes to mobile phones, if you’re over 5 years old, your fingers are considered fat. I’d recommend a finger workout but that might derail this post entirely. If you’re going to go through the trouble of creating a mobile friendly site, make sure your links work for those actually using that device. Fingers are far less accurate than a mouse pointer. You don’t just get to point and click. On a mobile device it’s more like point and hope you click the right spot! Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

A Simple Thank You

I am thankful Heavenly Father, I thank you for life. I thank you for family and friends, for loved ones and companions. I thank you for a home to keep me warm and a bed to sleep in in comfort. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Giving Thanks vs. Being Thankful

8 Thinks to be Thankful For Today we celebrate Thanksgiving. Instead of just giving thanks, maybe we need to just be thankful. What’s the difference? Giving thanks is a one-time event. It’s great to give thanks and to let people know they are appreciative. But being thankful is, well, it’s like giving thanks all the time. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Guaranteed Top Search Engine Rankings Overnight!

Guaranteed Rankings If you’re reading this post you either thought “Guaranteed Rankings? Overnight? That’s just what I want!” or “Guaranteed Rankings? Overnight? Let’s see what this loser is selling.” Either way, I got you to click, so I win! :) For those of you in the latter camp, you already know that there are no guaranteed rankings in web marketing. Not without paying on a per-click basis. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Why SEO Can’t Thrive Without Social Media

How Social Media Changed SEO Social media has become the medium by which everyone shares what they like or dislike (when will they come up with a button for that?), love or loathe. So, as not to be left out of the party, search engines look for ways to incorporate social signals into their ranking algorithms. In my latest post on Search Engine Journal, I share why social media has changed the SEO landscape forever—and why that’s not a bad thing. For example, links are less important today, while sharing quality content via social media is a smart move for your business. Find out why SEO just isn’t as effective anymore without an assist from social. Read the full article on SearchEngineJournal.com. Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....
Stoney G deGeyter

Stoney deGeyter is the author of The Best Damn Web Marketing Checklist, Period!. He is the founder and CEO of Pole Position Marketing, a web presence optimization firm who's pit crew has been velocitizing websites since 1998. In his free time Stoney gets involved in community services and ministries with his bride enjoy and his children. Read Stoney's full bio.

Follow Stoney:

Twitter LinkedIn Google+ 

Don’t Start Blogging Without These Time-Saving Tools

Choose the Right Tools One of the most precious commodities in today’s always-connected world is time. Everyone’s is limited, and everyone wants more of it. Alas, there are only 24 hours in a day (and you have to fit eating and sleeping in there somewhere). That makes building a successful blogging strategy for your business all the more important. In my latest post on The SEM Post, Blogging Tools You Need to Succeed, I share why listening has to come before the writing process, having a repository for all your blog post ideas, and setting up distribution to more easily share your posts on social media. You don’t have to use every blogging tool at your disposal, but employing some will save time in the end.Continue Reading


Buy The Best Damn Web Marketing Checklist, Period! and download the cheat sheet.

....