The Only 2 Things You Need To Do Right To Have A Great Website
There are only two things you need to get right to have a great website. The first is – meet your users’ expectations. When they arrive on your site, are they content […]
Why You Should Always Put Your Site To The Test
One of the first things we do when optimizing a site is to institute common Best Practices. [inlinetweet prefix=”” tweeter=”” suffix=””]As important as best practices are, they are still only […]
How to Know When You Need a New Website
Do you need a new website? You may think (or hope) that your current website is fine, but it may have some underlying issues that could be inhibiting user engagement or […]
The Best Conversion and Usability Test You’ll Never Have to Do
Talk to any online business owner and they’ll undoubtedly tell you they are interested in improving their website’s usability and visitor conversion rates. The problem usually is that these things either […]
Don’t Play Product & Service Hide and Seek On Your Website
When someone lands on your site for the first time, what are they most likely looking for? Do they want to know more about you? Do they want to contact […]
The 3 Most Important Website User Experience Issues to Fix NOW
“User Experience” has become quite the buzzword in web marketing and SEO. There is no doubt that creating the best user experience is essential to build a strong and lasting […]
Where Does Your Site Search Box Belong?
When adding a site search option to your website, one of the first things to consider is placement. Where, exactly, should you place your search box? Many designers and developers […]
Convert More Website Visitors & Make Your Site Easier to Use [Infographic]
Most usability problems go unnoticed by the average web user, at least on a conscious level. Heck, many visitors may tell you just how great your site is, even while […]
It’s Clickable, But Does it LOOK Clickable?
We can do all kinds of cool stuff with web pages these days. In fact, there isn’t much you can’t make a web page do with one of the many […]
How Many Contact Options Should Your Website Provide?
Q: How many ways should visitors be able to contact you? A: All of them Yeah, that’s a bit simplistic, but it’s true. Every visitor has a preference as to […]
Give Your Website Visitors a Little (White) Space
We’ve all been there. You’re trying to have a conversation with someone who is just standing Too. Close. They could be giving you the secrets to immortality or unbelievable wealth, and […]
Being the Alpha Male of Web Marketing
Most of us don’t like jerks who are always telling people what to do. I’m one of those people that likes to figure things out for myself, so if you […]
How Many Results Should You Show for Internal Site Search?
There isn’t necessarily a right or wrong answer for that question. The key thing to remember is not to overwhelm your visitors with a massive set of results that are […]
Are Visitors Getting Lost on Your Website?
Any visitor on your site should immediately be able to tell what page they are on, regardless of how they got there or where they landed.[Tweet This] If your site […]
Links Still Matter. Don’t Let Anyone Tell You Otherwise.
There is a common misconception that links don’t matter in today’s algorithms. And while that may be true of one of the not-so-major search engines, it certainly isn’t true of […]