Search Engine Marketing Info and Strategies

The (EMP) E-Marketing Performance blog is dedicated to providing you with the SEO, website marketing, and small business information you need to succeed online. Brought to you by the Reno SEO team at Pole Position Marketing, we provide Reno and the rest of the world with all the latest news, tips, and search engine marketing strategies that will help you surge past your competition, rendering them powerless and inneffective.

Electro Magnetic Pulse
EMP (Electro-Magnetic Pulse)
:
A source of electrical power that disables all electronic devices within a certain radius.
E-Marketing Performance
EMP (E-Marketing Performance)
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Harnesing the power of search marketing to help you disable your competition online.
Aug 27 2008

SEO Team Reading List 8.27.08

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Aug 27 2008

How Well Do Search Marketers Brand Themselves?, Part II

This week I’ve been looking at the speakers from Search Engine Strategies in San Jose. I first covered a handful of featured speakers and then moved on to the search marketers themselves. I’ve found that that many of us in the industry are good at teaching things that need to be done but often overlook those very things when it comes to our own stuff. I’m no exception, of course, as Jackie pointed out in the comments yesterday.

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Aug 26 2008

July 2008 Search Engine Market Share | ComScore

ComScore July 2008 Search Engine Market Share

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Aug 26 2008

How Well Do Search Marketers Brand Themselves?

Monday I discussed several of the featured speakers from Search Engine Strategies and looked at their search results branding for their names and businesses. It turned out not to be as enjoyable as I had hoped as all of them have very high visibility. Not that I wanted to point out anybody’s faults, but hey, that’s kinda the fun.

Today I want to look at several of the search marketers themselves. To see how well they are branded in the search results and see if we can pinpoint any gaps. In Monday’s post I added a disclaimer that you might want to read if you feel you or someone you love is being attacked. They’re not.

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Aug 25 2008

July 2008 Search Engine Market Share | Nielsen // NetRatings

Nielsen // NetRatings July 2008 Search Engine Market Share

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Aug 25 2008

Link Building Team Reading List 8.25.08

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Aug 25 2008

How Well Do Search Marketing Speakers Brand Themselves?

Since it seems everybody does their own recaps of the sessions they attended at Search Engine Strategies, I like to take a different approach. Last year I ran a two-part series covering just a handful of the session speakers. I looked at how well each branded themselves in the search results of Google.

First of all, I hope nobody takes these as an attack. I don’t know your personal story, whether your dog died recently or if your business is two days old. This isn’t a look at anybody’s history, but rather a snapshot in time.

Readers should think of this more like a case study. See where others succeed or, in some cases, fail, at branding their name in the search results. The goal here is to help readers understand the importance of branding in the search results while also providing ideas for how they can do so themselves.

Last year I took a look at a handful of speakers from whose sessions I attended. This time I wanted to start with the list of SES’s Featured Speakers.

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Aug 20 2008

Why I Won’t Grab Any Schwag from SES

My list of reasons why I won’t be bringing home any schwag from Search Engine Strategies.

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Aug 19 2008

Why I Think SERPs Should Go Beyond 10 Results

Yesterday i was in the Universal and Blended Search session at SES San Jose. Shashi Seth from Cooliris provided what i thought was a rather interesting statistic: in the typical search, searchers hit the “next page” link less than 20% of the time.

This means that less than 20% of searches actually get to the second page of search results. This leads to two important questions.

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Aug 15 2008

Social Media Reading List 8.15.08

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