Web marketing can seem both easy and difficult at the same time. A successful online marketing campaign has a lot of moving parts, all of which have to work together in order to be effective. Any piece (SEO, content strategy, social media, usability, etc.) can stand on its own, but focusing on one over any other is like driving a car with three flat tires. It can be done, but you’re never going to get optimal speed or gas mileage.
So aside from great buzzwords like synergy, alignment and sustainability, what does it take to be successful at SEO? I’ve narrowed it down to three critical H’s:
… Continue Reading
I am eternally grateful to live in a country where we can live free from tyranny and enjoy individual rights such as freedom of speech. It’s easy to take these things for granted, but at least for one day every year, we are called to remember and honor those who have made it possible. People who gave their life so that I can drive my own success and be free to say what I want without fear of persecution. To them and their families, all of us at Pole Position Marketing say a sincere “Thank You.”