E-Marketing Performance Blog

The E-Marketing Performance Blog (EMP) is dedicated to providing you with all the digital marketing information, latest news and tips you need to succeed online. Brought to you by our Pit Crew, these articles will help you surge past your competition, rendering them powerless and ineffective.

EMP (Electro-Magnetic Pulse): A source of electrical power that disables all electronic devices within a certain radius.

EMP (E-Marketing Performance): Harnessing the power of search marketing to help you disable your competition online.

Pricing Digital Marketing Services

How to Price Services For a Digital Marketing Company

I answered a question about pricing digital marketing services on Clarity and thought some of you might benefit from the answer:  Pricing can be tricky for any industry, really, but especially […]

Posted on by Stoney G deGeyter
keywords for conversions

Keywords Are For Conversions, Not Clicks

One of the most difficult aspects of keyword research is understanding the searcher’s intent for any given keyword. The intent determines where the searcher is in the buying cycle. Are […]

Posted on by Stoney G deGeyter
search engine friendly vs search engine optimized

Search Engine Friendly vs Search Engine Optimized

Search engine friendly. Search engine optimized. Kind of sound the same, right? But they aren’t, and knowing the difference is critical to ensuring you get the results you expect from […]

Posted on by Stoney G deGeyter
UX and SEO

There is No SEO Without UXO

I’ve written a lot in the past about how, in order for SEO to be effective, it needs to work in concert with other digital marketing focuses such as social […]

Posted on by Stoney G deGeyter
digital marketing campaign schedule - EMP

Steal Stoney’s Digital Marketing Campaign Schedule!

  If I’ve said it once, I’ve said it a hundred times: Digital marketing is not an overnight success. It takes time to see real, tangible results. But you have […]

Posted on by Stoney G deGeyter