Dec 28 2007

Nielsen//NetRatings Search Engine Market Share November 2007

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Nielsen November 2007 Search Engine Market Share

Google
November: 57.7%
October: 55.5%
Change: +2.2

January: 53.7%
Change: +4.0

Yahoo
November: 17.9%
October: 18.8%
Change: -0.9

January: 22.7%
Change: -4.8

MSN
November: 12.0%
October: 13.8%
Change: -1.8

January: 8.9%
Change: +3.10

AOL
November: 4.5%
October: 3.7%
Change: 0.8

January: 5.4%
Change: -0.9

ASK
November: 2.7%
October: 2.9%
Change: -0.2

January: 1.8%
Change: +0.9

Source: Nielsen//Netratings

Note: As of October 2007 Nielsen changed methodologies. Due to these changes they say previous results “cannot be trended with current results.” Please take this information with a grain of salt.

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Tags: AOL, ASK, Google, Marketing, MSN, Search & Marketing, Search Engines, Yahoo, Yahoo! Search
Posted in Marketshare

2 Responses to “Nielsen//NetRatings Search Engine Market Share November 2007”

  1. Danny Sullivan says:

    Stoney, Nielsen changed methodology in October, so you can’t track back that far. See http://searchengineland.com/071228-092326.php

    December 28th, 2007 at 2:43 pm
  2. Stoney deGeyter says:

    Thanks for the heads up on that Danny. I’d suggest that these posts of mine are for “entertainment purposes only.” I’ve added a note about the methodology change in the post.

    December 28th, 2007 at 2:54 pm