Structured data is text-based organization of information in the code of your website that helps search engines clearly identify events, organizations, restaurants, products, and more. In other words, it makes […]
I’m an “old soul” who’s addicted to music. I had a record player growing up. It was a cheap plastic one, but I have fond memories of listening to my […]
You’ve put a lot of time and effort into optimizing a page — from researching keywords to optimizing the on-page elements of your title tag, meta description, alt tags and […]
Getting lost in today’s GPS reliant society is a real challenge, but I recently did just that. I went on a road trip to Yellow Springs, Ohio. No, it wasn’t […]
Many small-to-medium sized businesses have the tendency to believe they can’t compete with their industry’s Goliat’s when it comes to organic search. While large companies do tend to have more […]
With so many resources out there covering various topics of web marketing, the options can be overwhelming. Win the Game of Googleopoly introduces the reader to several areas of organic search […]
It’s hard to keep up on the latest thought leadership, ideas, trends and news in the web marketing industry, which is why we bring you the Final Lap. Each member […]
It’s hard to keep up on the latest thought leadership, ideas, trends and news in the web marketing industry, which is why we bring you the Final Lap. Each member […]
It’s hard to keep up on the latest thought leadership, ideas, trends and news in the web marketing industry, which is why we bring you the Final Lap. Each member […]
Links. Can’t live with ’em; can’t live without ’em—at least that’s what it seems, right? 2013 was a wild ride for link building. Lots of changes happened last year, changes […]
Simply put, automating your link building efforts is not best practice. In this post I’m going to give you the top 10 reasons it’s a risk not worth taking, with […]