Book Review: Content Chemistry by Andy Crestodina
The cover of Content Chemistry tells you it’s an “illustrated handbook” for content marketing. I was skeptical at first, but it didn’t take me long to appreciate the value […]
Monthly Archives: November 2015
Why I’m Changing My Tune on Company Names in Title Tags
I’ve always shied away from using company names in the title tags of web pages. I always figured that the title tag was just too valuable of a piece of […]
5 Tips to Skyrocket Your YouTube Views
There are a multitude of reasons for businesses to invest in video. Considering that visual content is only getting more popular and YouTube is the second largest search engine, you […]
New Site Launch Tip #7: Don’t Let Bad Code Drag Your New Site Down
Most of the time web designers and developers are focused on the look of a site but less on the coding. However the coding can make or break a site’s performance in […]
Why You Need a Web Marketing Team, Not a One-Man Band
A good web marketer has to have a lot of knowledge and skills in a number of different areas, but that doesn’t mean that one person can do it […]
Keep Your Comments To Yourself (And Everyone Else)
One of the things we recommend as part of a solid social media strategy is to regularly read and comment on industry-related blog posts on other websites. Social media is […]