Call to Action: Sticky Nuggets of Info to Remember
If you haven’t already read the Eisenberg brothers’ book Call to Action, then you need to! You don’t have a choice in this matter if you’re involved in any aspect […]
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On This Day…
January 19th 1983; Apple Computers releases the “Lisa”. A personal computing marvel of ingenuity that hit the market with a price tag of $9,995. [image no longer available] More about […]
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Is It Really A Postmodern Marketplace?
I was reading Tom Asacker’s article, Plaid is the New Black and White. Though I didn’t care for the introduction from Paul Simon, I was impressed with the article overall. […]
Roles in Search Marketing
Ironing out the finer details of role transitioning for our client’s campaigns was the focus of a recent meeting here at the office. During our open discussion I sketched a […]
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Individual Offices, Cubicles, or Wide Open Space?
What makes for the most productive office environment… individual offices, cubicles, or wide open space? Individual Office The advantage of having your own office is that you can concentrate the […]
Soft Copywriting Wares
I was checking out this copywriting software, all of which I am skeptical of anyhow. Glyphius is supposed to increase the marketability of your writing. Just cut and paste and […]
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Top 4 Causes of a Dissatifying Web Experience
So why are people dissatisfied with their experience at your site? Jason Green has brought to the forefront some research conducted by Standford Persuasive Technology Lab that indicates the top […]
Are You an SEO Expert?
Stoney and I had a humorous exchange concerning an individual who had been dubbed an “SEO Expert”. A visit to the website of the search guru is what made the […]
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Google-Mining
Google’s databases are estimated to contain over 20 billion objects. This includes everything from web pages to text files, pdf’s, spreadsheets, etc. Everything that has been found by Googlebot, while […]
Site Search: If it Don't Work, then Don't Use it!
As part of my job involves analyzing sites, I have come across many e commerce sites that have some serious issues that could significantly inhibit sales. One unfortunate common trend […]
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Jason’s SEO Wish List
While it is tradition to address one’s Holiday wish list to the Big Elf, I’m going to, take a more direct and practical approach; attempting to appeal to the Search […]
Friggn’ Google: Minimum PPC Bids, STILL on the Rise?
Ever since Google has implemented its new landing page algorithm back in July, many advertisers have felt like they have been getting screwed over due to rising costs as a […]
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NASA's Google Earth Solution
An article over at New Scientist covers NASA’s solution to the overwhelming amount of atmosphere and climate data that they have been receiving due to an advanced monitoring system which […]
Webmaster Guidelines & the 4 Faces of "Random Surfer"
I was recently browsing the web for new information on website quality evaluation when I stumbled across Google’s Webmaster Guidelines. While lightly perusing the guidelines for any updates, I thought […]
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Jason's SEO Toolbox pt.1
I thought it might be interesting if I share some of my most treasured and frequently used web-based SEO tools. If you find something useful to you; return the favor […]