Establishing Credibility for Your Business, Part VI
Stanford’s Guidelines to Web Credibility: Design your site so it looks professional (or is appropriate for your purpose). We find that people quickly evaluate a site by visual design alone. […]
Stanford’s Guidelines to Web Credibility: Design your site so it looks professional (or is appropriate for your purpose). We find that people quickly evaluate a site by visual design alone. […]
I don’t have a problem with people emailing me requesting link exchanges so long as they are not automated messages blasted to me and hundreds of others who never visited […]
Stanford’s Guidelines to Web Credibility: Make it easy to contact you. A simple way to boost your site’s credibility is by making your contact information clear: phone number, physical address, […]
I’ve gotten a lot of interest from our EMP Book and have received a number of compliments on articles from the book which have been distributed online. While sales for […]
Is it just me, or is PayPal really not all that easy to use. Sure, for simple transactions, but I’m trying to use some of their more advanced features. Maybe […]
I don’t mind being put on somebody’s email list, considering of course that I actually gave them my email address to begin with. But I also would like the opportunity […]
Graywolf has posted his findings on Threadwatch that Google’s Click to Call program is now live. Performing a search for New York Hotels, you’ll find a phone icon on the […]
Search Engine Journal is reporting that the official retirement of Jeeves, from Ask.com, will happen this month. Here’s to hoping that Jeeve’s retirement coincides with a rejuvenated push for market […]
You read my take on the GoDaddy Superbowl ad which addressed my view of the ads overall effectiveness. By measures of traffic delivery, the ad was enormously effective, but I […]
Stanford’s Guidelines to Web Credibility: Show that honest and trustworthy people stand behind your site. The first part of this guideline is to show there are real people behind the […]
Before writing this post, I gave myself an interesting challenge. More than four days after the super bowl, try to remember one commercial that you viewed during the game. No […]
Stanford’s Guidelines to Web Credibility: .Highlight the expertise in your organization and in the content and services you provide. Do you have experts on your team? Are your contributors or […]
Stanford’s Guidelines to Web Credibility: Show that there’s a real organization behind your site. Showing that your web site is for a legitimate organization will boost the site’s credibility. The […]
A new tool has been posted to allow you to monitor the “Big Daddy” rollout on Google. For those who don’t know, Big Daddyis an infrastructure change on the Google […]
Did you catch the GoDaddy at on Superbowl Sunday? I faintly remember there being a big hoopla last year over GoDaddy’s ad, that it got yanked before getting a second […]