Identifying SEO Experts, Thoughts and Comments
SEO (Search Engine Optimization) and SEM (Search Engine Marketing, or just Search Marketing) are two different beasts. SEO is a subset of SEM but the skills utilized in various aspects […]
Monthly Archives: May 2005
Read Academic Journals from Google
Google Scholar has introduced a new feature that allows you to read academic journal subscriptions directly from search results. Most academic libraries these days subscribe to electronic versions of journals […]
Working Through the Negatives of SEO
Let’s face it, search engine optimization has a pretty bad rep. Some of it deserved, but much of it not. In fact, SEO is the recipient of some pretty serious […]
What's the Future Hold for Google? PC? ISP? Browser?
Mike Reynolds is offering his insight as to what the future might hold for Google. Its a fascinating read and there isn’t much there that is beyond reason. Google is […]
Missed Marketing Opportunities
I just got back from a showing of The Hitchhikers Guide to the Galaxy. By way of a review, I thought slightly more favorably of the movie than I did […]
Review: Step by Step Promotion Guide
The Step by Step Guide to Successfully Promoting a Web Site by John R. DeUlloa, PromoteOne 107-Page Wire-bound book, $95 Published May, 1999 Recently I bought a movie on DVD […]
Google Web Accelerator – Reviewed
Overview of Google Web Accelerator Google is now offering a Beta implementation of their Web Accelerator software/service, which is designed to decrease serve time for general internet web pages. Unlike […]
Branding vs. Selling
Anne Kennedy is reporting in today’s Search Day article about recent studies that detail what types of phrases users use to search. Some of the surprising, almost counter-intuitive findings from […]
Yahoo! Re-Ups With the Apprentice
Yahoo! has just e-signed with Mark Burnett Productions to continue to provide the official website for The Apprentice. The deal will also have Yahoo! developing for the upcoming Apprentice: Martha […]
Google Not So Hot On Customer Service
CNN is reporting on a study that shows that many are disenchanted with Google’s customer service. If you are a Google advertiser the story is worth the read. Here is […]
Should Search Engines Keep CPC High?
Question: Is it in the best interest of the search engines to keep cost per click rates on their paid ads high? As much as search engines seem to dislike […]
Taking Away Incentives to Spam Search Engines
With ever new algorithm change and every new technological enhancement comes a new wave of spamming techniques. My definition of web site spam is any web site that is built […]
Which Search Engine has Most Relevant Results
Last month a there was a discussion over at Search Engine Watch about running a test to see which search engine produces the most relevant results. You can view Barry […]
SEO Tool Review: NicheBOT
NicheBOT bears the distinction amongst similar tools as being a very practical resource hub for keyword/search phrase research. By using a single interface to present information from seperate standard keyword […]
Google's Credibility Problem
Google is looking to implement a new way of delivering news results. Instead of delivering them via date (most recent news items to match the search query are moved to […]