Does Your Website Logo Work For or Against Your Brand & Website?
Your logo directly indicates your brand identity and website identification. It’s usually the first thing your visitors see when they land on your site, and the logo serves to help […]
Prevent Domain Name & URL Issues From Crippling Your Online Marketing
“What will our domain name be?” is one of the first things people ask themselves when taking their business online. Or at least it should be! If your business name […]
What Has (and Hasn’t) Changed Since Release of The Best Damn Web Marketing Checklist, Period!
Next month marks the second anniversary of the release of my book The Best Damn Web Marketing Checklist, Period! If it were a baby, I’d be dealing with the terrible two’s. […]
Avoid Performance-Killing Website Architecture Issues With This Checklist
[inlinetweet prefix=”” tweeter=”” suffix=”@StoneyD”]The backend architecture of your site can make or break your website’s performance in the search engines.[/inlinetweet] Site architecture can account for about 30% of a successful […]
Make Sure Your Website is Mobile-Friendly with This Handy Checklist
More and more people are moving away from desktop and laptop computer usage and moving into portable devices such as smartphones and tablets. While I don’t believe desktops and […]
The Devil in Website Design Is in the Details—But We Have a Checklist For That
They say the devil is in the details, and that could not be more true than it is with website design. Everything from the colors you use to things your users […]
Does Your Website Design Make a Good First Impression?
Your website is one of the first impressions that someone will get of your business. This means that the design of your site—how it looks and feels, how visitors interact […]
Why Your eCommerce Site Will Implode Without a Minicart
The easier you make the checkout process on your eCommerce site, the more likely people will be to complete their transactions. One of the easiest things you can do to […]
How A Checklist Can Make Your Web Marketing Stronger
I’m a big fan of checklists and, in fact, have written the ultimate web marketing checklists in my book, The Best Damn Web Marketing Checklist, Period! You can read all […]
How Your Contact Us Page Can Help Visitors and Boost Trust
It should be easy to receive conversions from your contact us page. By simply accessing this page, visitors are expressing at least some level of interest in your products or […]
Convert More Website Visitors & Make Your Site Easier to Use [Infographic]
Most usability problems go unnoticed by the average web user, at least on a conscious level. Heck, many visitors may tell you just how great your site is, even while […]
“The Best Damn” Small Business Marketing Book?
With 36 checklists and over 600 action points, we truly believe The Best Web Marketing Checklist, Period is, well, the best damn web marketing checklist . . .period! We are proud […]
It Really Is The Best Damn Web Marketing Checklist, Period!
Whew! That was a lot more work than I ever imagined. If anyone ever told you that writing a book was REALLY tough, go ahead and slap them for me […]
The Best Damn Web Marketing Checklist for Site Maps
This is a continuation of a series of website marketing checklists. Check out all Web Marketing Checklists in this series. What this is about: This list covers issues related primarily […]
The Best Damn Web Marketing Checklist for Privacy and Security Issues
This is a continuation of a series of website marketing checklists. Check out all Web Marketing Checklists in this series. What this is about: This list covers issues regarding site […]