Review: Save the Sale PDF
Save the Sale: A Quick Start Guide on Shopping Carts for Retailers is the last of the Future Now books/PDFs that I have had sitting on my desk to be […]
Monthly Archives: June 2007
More From, Overheard at the Office
If I had worn my kiss shoes…you’d be screwed -Anonymous Don’t steal my Tuesday. -Stoney Don’t you wish your girlfriend was hot like me? -Stoney I like being overheard at […]
Salary Takers vs. Salary Makers
There are two kinds of people you can have working for you. Those who are there for a job and those who are there for a career. Those that are […]
Twitter for Business: Toy or Tool?
Is Twitter just the newest, shiniest yet useless Web 2.0 toy or a powerful way for your business to connect with your customers? It’s up to you to answer that. […]
Team Reading List 6.7.07
Yahoo Highlights Conversion Rates With New Ad Pricing SEO, Meet SMM Session at SMX Advanced Top 12 Takeaways from SMX Advanced 2007
Giving Personality to Your Personas
Ever since reading Call to Action I’ve been in love with the whole idea of personas. We’ve been doing a lot of reading on the topic lately and learning how […]
FUD fight?
Last week I was listening to Chris from SearchAnyway.com talk about Click Fraud. His theory is that click fraud is all hype. FUD as he called it. Based on Fear […]
The PageRank Conundrum
Over the past few days, I’ve discovered many relevant attributes about Google PageRank. Essentially, Google developed PageRank as a way to give sites a numerical ranking based on some key […]
All Roads Lead to Congestion: Weighing in on Universal Search, Part II
With Google’s new universal search being rolled out the concept of “top search engine rankings” changes dramatically. On one hand a first page ranking is much more difficult to achieve, […]
Team Reading List 6.5.07
Writing Headlines for Regular Readers, Search Engines, and Social Media Google Keeps Tweaking Its Search Engine Worldwide SEO Myths and Misconceptions Don’t Get Duped By Google And Yahoo! Match Typing
Copywriter Tip- What Makes You So Much Better, huh?
What Makes You Stand Out? What makes your product or service different from the throngs of others who offer the same thing? In a crowded marketplace, you must dare to […]
Mmmm! Tasty Search Goulash: Weighing in on Universal Search
I’ve had some time to consider Google’s new universal search that they are implementing in their search results. What I see makes me think of this in terms of search […]
First Impressions Last
What is there to know about first impressions and PPC? How important are they? Before donning your PPC hat, stop for a minute and think about real life first impressions. […]
Team Reading List 6.4.07
Why It’s Important to Love Your Customers [Link no longer available]Seven Habits Of Highly Effective Pay-Per-Click Advertisers Expanded Match Terms Bolded in Google AdWords Spy on Visitor Browsing History for […]
Book Review: The New Art of War, Tactics, and Power
New Art of War, Tactics, and Power: A New Rendition of Teachings from Sun Tzu’s the Art of War, Niccolo Machiavelli’s the Prince, Baltasar Gracian’s the Art of Worldly Wisdom, […]